Tanya Troska is the president and founder of Back2Basics LLC. However, this executive leader doesn't sit on the sidelines. She is an acting fractional CMO and the lead brand manager for our small- and micro-business owners, offering over 20 years of hands-on experience in the small-business brand space.
She specializes in working with small business owners, entrepreneurs, and small local nonprofit chapters to design their brands, develop their messaging and outreach strategies, and walk alongside them to help them understand their strengths, grasp basic industry practices, and empower them to make more strategic decisions about their businesses.
Tanya's industry-wide connections make her an invaluable resource for her clients and help her assemble a team of experts to address immediate needs and develop long-term strategies.
From logo and web design to website and communication enhancements, from trust-building strategies to small digital marketing needs - Tanya helps her clients create, curate, and care for their brands online and offline from the beginning of a new business launch to the day they retire.
