This is an extraordinary moment in time. The kind we read about in history books. This is also a vulnerable time for all of us. Businesses of all sizes across different industries are being impacted, causing significant disruption for marketers everywhere. As the CEO of the Squirrly Company, I’ve talked to many business owners, entrepreneurs, […]
marketing basics
Don’t Use Photos or Imagery In Your Blog Posts
A number of “professional studies” published in the past couple of years suggesting imagery in your posts don’t do you any good were misleading and left brand managers wondering “Why bother investing time, budgets and resources on imagery for our brand?” We’re going to help debunk these notions and provide you insight on why you need […]
Busting The Myth About Social Media Advertising Campaigns
The myth about social media advertising is it just doesn’t work. In reality, the truth is they do work, and work well… if they’re done right. Have you ever clicked on an advertisement while browsing Facebook? That ad may be on the side bar where it’s more obvious that it’s an ad. Or, it might […]
Facebook Business Pages Add Video to Cover Space
YES! You heard it right! Facebook has just given business owners the ability to leverage the prime billboard space on their pages with video! Facebook Business Pages Add Video Option for Cover Space Facebook has been saying for some time now how important good visuals are to a business’s ability to reach and engage audiences […]
2016 Is The Year For Better Web Design
Who’s to say what better web design is, and why it’s important to take stock in your site now? Web design has moved leaps and bounds over the past several years. With a trend toward sites built with a CMS; such as WordPress, to tackle SEO movement toward content driven results, new website development really […]
Social Media Marketing Is AVital Part Of Your Small Business Plan
Utilizing social media marketing in your business plan is simply a must in today’s business world. Whether you use social media to expand your potential audience, want to strengthen your brand awareness, or need to keep your existing customer base happy, social media marketing plays an essential part in any business plan. Having business assets […]
Basic Steps To Improve YourSEO Ranking Right Now
We’ve been telling you for some time that custom content is the key to a strong SEO strategy, however there are a number of other factors that can derail your SEO ranking if they’re not addressed. According to a recent publication of MOZ’s 2015 Local Search Engine Ranking Factors survey report, when looking at SEO […]
