A number of “professional studies” published in the past couple of years suggesting imagery in your posts don’t do you any good were misleading and left brand managers wondering “Why bother investing time, budgets and resources on imagery for our brand?” We’re going to help debunk these notions and provide you insight on why you need […]
Back2Basics Blog
It’s Alive! It’s Alive! The Updated Brand Has Finally Come to the Back2Basics Website
We’ve been waiting, but it’s finally here! The Back2Basics website is finally launched with our new (2018) brand design! Our new brand depicts the essence of our company; a cooperative atmosphere where working together in harmony and creativity benefits the clients we serve with a sense of renewal, peace of mind, accomplishment and movement toward […]
Small Business Brand Promotion Ideas That Encourage Brand Loyalty
Brands from small to large, continually look for new and innovative ways to capture the attention of potential audiences and encourage brand loyalty reaching beyond the moment. Sometimes it’s not enough to sell your service or product that one timeout, sometimes it’s all about the feeling beyond the consumption that brand owners are looking to […]
Back2Basics Popups Coming to Minneapolis Communities
The Free Weekly Business Coaching and Training Popup Session is Back! Back2Basics strated a mission of providing FREE training opportunities to local business owners & non-profit marketing managers across the Twin Cities Metro area in 2015. When client projects began becoming more complicated, and extra available hours started to shrink, thoe periodic popups around local communities […]
Change is Coming – Twitter Updates 2018
March 23rd is a day of big changes for one Social Media giant! Get Ready for More Twitter Updates! The social media giant says they’ll be enforcing some new rules on their platform in an effort to curtail the circulation of spam, but some brands see this as a decision that will inevitably hurt their […]
Social Media Management Task Planner
Back2Basics is Providing a Peek Into Their Social Media Management Strategy This example task planner is a simple recipe for sanity in your day-to-day social task management. This won’t cover every scenario, but it’s a great overview of those high-level items a social manager is responsible for when providing community management of business assets on […]
Post Content Optimization Example from Back2Basics
This is article was created out of the necessity to provide a pure optimization example to potential customers looking for more information about this service from Minneapolis-based Back2Basics, LLC. We are demonstrating the key contextual formatting elements we address as well as imagery and linking strategies as clean optimization examples for your site’s static page content, […]
A Minneapolis-Based Non-Profit & Community In Need
I NEED YOUR VOICE, YOUR CONNECTIONS & YOUR SENSES THIS WEEK TO HELP A COMMUNITY IN NEED… FOCUS Minnesota is a non-profit organization I have personally worked with on a number of occasions over the years. My family and I have volunteered here to help cook, feed and eat with homeless & struggling people around […]
4 WordPress Maintenance Tasks That Are a Must
Routine WordPress Maintenance starts at the beginning. WordPress is definitely a great option for any business owner who needs a clean mobile-friendly website quickly, but doesn’t have the time or budget to handcraft a website from head to toe. But, just because you can use a theme to setup a site quickly, or even have […]
