It’s time for another Back2Basics Client Spotlight. So, this month we invite you to meet Dr. Jan Hoistad – DJH Partners. Dr. Jan Hoistad, or just Jan as her friends and refer to her, offices out the Minneapolis area but offers counseling and coaching for her clients all across the Twin Cities, a cross Minnesota, […]
Back2Basics Blog
How COVID-19 is Sparking a Schema Markup Revival
When it comes to search engine optimization there are many moving parts and many different points of attack a business owner can explore. From the technical aspects of your website structure, to the content, to outside forces like 3rd party references or referrals of your site or even the hosting server you choose. As of […]
Marketing in Times of Crisis – New Opportunities Shine Through the Darkness
This is an extraordinary moment in time. The kind we read about in history books. This is also a vulnerable time for all of us. Businesses of all sizes across different industries are being impacted, causing significant disruption for marketers everywhere. As the CEO of the Squirrly Company, I’ve talked to many business owners, entrepreneurs, […]
Helping REALTORS with a Social Media Post Challenge This Month
Hey REALTORS®! Are you struggling with content ideas to post to your social media accounts on a consistent basis? We’re going to help you tackle some of your social media post challenge concerns next week and even reward you for putting the effort. Creating a strong and consistent content strategy for your social media presence […]
The 2 Big Reasons to Use Jump Links In Your Content & How to Create Them
If you’re someone who has been exploring ways to optimize your website for better visibility and placement in the search engines, then you’ve problem heard the common mantra – “create great content, unique content, and long-form content”, in some form of context by now. And, depending on your site, your audience, your area of expertise, […]
Back2Basics is Going Silent on Social Media on Tuesdays Throughout June #blackouttuesday
#blackouttuesday – Back2Basics will be going silent on Tuesdays in June! In coordination with our fellow industry colleagues, partners, and team members and in recognition for the more immediate need of change in the minority communities across this country – we’ll take a stand by staying off social media on Tuesdays through the month of […]
