In the dynamic landscape of today’s digital world, establishing a compelling brand presence is essential for businesses aiming to stand out from the crowd. As consumer preferences evolve, leveraging the potential of video content has emerged as a potent strategy to create an impactful brand identity. If you’re looking to harness the full potential of […]
Leveraging LinkedIn for Successful Branded Content Strategies
In the digital age, social media has become an indispensable tool for brand managers to connect with their audience and build a strong online presence. Among the numerous platforms available, LinkedIn stands out as a key player in the realm of professional networking and branded content. As brand managers at Back2Basics, we understand the significance […]
Small Business Brands Can No Longer Afford to Avoid Video Content Creation
Small business owners who want more eyes on their brand can no longer dismiss the importance of the use of video content in their online strategies, or make excuses for putting it off. Video content has become a powerful tool for businesses of all sizes in the last few years, with a very intentional change […]
The Need for Speed – Tips For Speeding Up Your Website Load Times
A small business’s website is the heart of their brand online. It’s where we communicate our benefits to a consumer and the reasons behind what we do. It helps small business brands differentiate themselves through expertise, insight, information, and approach. It’s where brands showcase their value and their integrity. The small business website is the […]
Back2Basics Named a 2022 Best of Minnesota Award Winner by UpCity!
Back2Basics, LLC Has Recently Been Named a 2022 Best of Minnesota Award Winner by UpCity! The UpCity “Best of” Awards have returned after a successful inaugural year in 2021 to commemorate the top 50 B2B providers in each U.S. state and Canadian province. The UpCity “Best of” Award highlights the tremendous work being done by […]
Minnesota’s Best 2023 Nominations are Now Open!
The Star Tribune sponsored Minnesota’s Best Award Nomination Season is Underway! You can help us celebrate and support some of the most amazing local businesses in the 2023 Minnesota’s Best Awards. Nominations are now open (February 12th through March 1st) for your favorite Minnesota-based businesses. You’ll find attorneys, real estate professionals, and home improvement professionals, […]