The myth about social media advertising is it just doesn’t work.
In reality, the truth is they do work, and work well… if they’re done right.
Have you ever clicked on an advertisement while browsing Facebook? That ad may be on the side bar where it’s more obvious that it’s an ad. Or, it might be part of your timeline feed; more subtle in design and made to look as though it’s just another post to review. No matter where the ad might appear, if you have ever clicked on one to learn more, or just out of morbid curiosity, then
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