Utilizing social media marketing in your business plan is simply a must in today’s business world.
Whether you use social media to expand your potential audience, want to strengthen your brand awareness, or need to keep your existing customer base happy, social media marketing plays an essential part in any business plan. Having business assets in social media means more than just setting up a Facebook profile or, sharing a link or posting a personal activity once a week. A good strategy has a plan and requires consistency and frequency. Furthermore, not every social platform is created equal.
So, how do